KLRU Create’s scheduling blocks will change starting June 1st. Here’s a quick FAQ from the folks at Create TV to explain the changes.
What is happening?
Ratings information from a national sample of Create stations across the country shows that the most popular Create genres for viewers are (in priority): cooking, travel and home improvement. To meet the interests and demands of viewers, we are shifting the blocks to provide what viewers want most at the times when they tune in.
What if my favorite genres aren’t listed above?
Don’t worry! The programming you like will still be on Create. We’re just shifting some times around to make sure the majority of viewers are finding the programs they want. If you are a gardening or arts and crafts fan, your programs will still be on Create: no content will be dropped from the schedule! Your favorites will still be rotated through as they are now.
So why is this happening?
Based on the research, we are changing the design of the programming block to accommodate viewers’ interests at different times of the day. This means that primetime viewing will feature cooking, travel and home improvement. Daytime schedules will remain largely intact, with only a few tweaks. For instance, there will be some cooking and travel included in daytime, as well as Arts & Crafts and Gardening programs. On weekends, we will still offer themed Marathons (twice on Saturdays), and we’ve added a third run of those Marathons to Sunday afternoon. The Saturday afternoon schedule will feature the primetime programming from the prior Monday.